Knowing More About Cha

In the realm of 'cha' (aka tea) consumption, understanding the nuances of different types of cha and their respective benefits is crucial for both drinkers and connoisseurs alike. The cha market has seen significant growth, with the market size projected to increase throughout 2025 - approximate compound annual growth rate of around 8.5%. This growth is driven by an increasing awareness of health benefits associated with cha.

'Cha' is deeply embedded in Asian cultures, with diverse types reflecting regional traditions and tastes. Key tea-drinking countries: 

• China
• Japan
• India
• Korea
• Taiwan
• Sri Lanka
• Thailand
• Vietnam

We'll 'lean in' to the most common types of cha throughout different regions around Asia in the upcoming posts.